If you have to think about the answer for more than a few seconds then your
in the wrong line of work. Why ask the question? Too many people assume they understand marketing...and don't. It is not complex, it is not "rocket-science". It is simply understanding that it is a way of working to understand who your customer is, what need you may be able to fill for them, all at the right time, place and price. How you do that is the magic of marketers.
