Hardees launched a product survey that is brilliant in terms of making us laugh and clearly sets the stage well for their product. You all remember the Coke vs. Pepsi wars of a few decades ago. Well this could have been a very memorable campaign as well. I don't recall seeing it much so my assumption, false or not, is that it was too edgy. Please let me know if I am wrong.
I love edgy commercials. They stand out on TV. How will advertisers get your attention online when the standards for acceptable content are so different online vs on TV? This is a new arena for advertisers, but will the FCC step in and find a way to legitimize itself when we all continue to accelerate our dwindling television viewing habits? In any scenario, media is evolving and it will be very, very interesting to be a part of it. Are you an A or a B hole? Take a look.

